Technology
ALBA, a global specialist in warehousing and transporting wines & spirits, came to CMDS with the need to create a comprehensive website design that would not only attract new customers and maximize website optimization, but also to develop a consumer-friendly portal that would serve as a functional layer on top of their database for distributors. To achieve their project goals, CMDS worked closely with ALBA on their needs and assigned a collaborative team who rapidly assessed their website design and navigation challenges. From there, CMDS designed a centralized portal that would allow users to navigate seamlessly throughout the site.
CMDS created a custom-built WordPress website with a mobile-friendly, responsive framework compatible with Google's most current algorithms. ALBA's all-encompassing back-end portal is now integrated with a login page where end-users can register, administer hassle-free order details and track real-time inventory on all devices; thereby increasing conversions, streamlining business processes and increasing ROI. The secure portal also gives ALBA precise control over costs, insights on powerful analytics, and brand compliance.