Compelling Copy that
Connects with Customers
Newsletters are one of the oldest digital marketing tactics still being used today. They have survived because they work. In fact, the average ROI of email marketing is 3,800 percent. If that number doesn’t convince you that newsletter writing is still an influential way to reach target audiences, you could miss out on a lot of business. Seriously.
The words within your newsletter are key ingredients to increasing engagement and inspiring subscribers to take action. When you strategically use effective and persuasive copy and a strong call-to-action, you’ll not only boost open rates and click-through-rates, but you’ll also appeal to customer emotions, improving brand affinity. No matter what business you’re in, we know you want to ensure you’re spending your marketing dollars and time wisely. See how the experts at CMDS use newsletter writing to influence your audience, maximize open rates, click-through rates, conversions and drive sales.
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