VLOGS

Ready to gain more credibility and trust? Foster deep, personal connections through branded vlogs.

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Vlogs attach a human face to your brand, strengthening emotion and trust.

Your Story Is Your Strongest Weapon

Brands are having to rethink how they communicate with their customers. As Millennials grow more influential, they are placing higher demands on brands in order to earn their business. Brands with a clear mission, social awareness or multiculturalism that correspond with Millennials’ morality and belief systems are more likely to win their business. Communicating these values—in addition to their product or service benefits—has become an integral part of every brand marketing strategy. And vlogs, or video blogging, is one of the best ways to reach this critical market.

If done right, vlogs connect brands with customers in ways traditional blogs cannot. Not only are you putting your message where consumers are already spending their time (more than 80 minutes per day watching digital videos), but you are giving a face to your brand. Vlogging feels more like a dialogue – and that resonates with today’s consumer. Once potential customers relate to you, they will feel more comfortable buying from you, as a brand they trust, rather than a face-less website.

At CMDS, our team has the deep industry experience, innovative strategies and cutting-edge technology to help businesses find their authentic voice and build brand trust with customers through vlogs.

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Did You Know?

76% of Millennials follow a brand on YouTube and 92% of mobile users share videos with others.

Storytelling Is One Of Our Specialties

While blogs still dominate the internet, vlogs are dishing out some serious results. Actually, they’re both powerful mediums for brand marketing and work seamlessly together to bring big benefits. And, guess what? Vlogs aren’t just for foodies and fashionistas anymore. In fact, 76% of Millennials follow brands on YouTube.

Whether you’re a nonprofit trying to evoke an emotional response, insurance company aiming to simplify a complicated message or a real estate agency who needs to showcase an amazing open house, any, and all industries can benefit from professional vlogs.

From storyboarding and script writing to video production and optimization, our talented team of videographers, producers, copywriters and editors work collaboratively to turn raw footage into compelling vlogs that fully embrace all of your brand elements. We work together to enhance your online visibility and showcase you, the industry expert. Our award-winning approach always translates into excellence.

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Did You Know?

71% of online marketers use visuals, like vlogs, in social media marketing. Why? Visual content is 40x more likely to get shared.

Our Vlog Process

Here’s how we’ll magnify your online presence and help you connect deeper with your audience.

Content It’s important that we get to know you first. We ask all the right questions to dig deep into your message, clarifying all your unique selling points. This ensures that we’ll provide the best script for your vlog.

Strategy Professional vlogs require strategy to guide your message and ensure a strong ROI. We’ll help pinpoint what makes your audience tick and how to make your brand more relatable.

Research We’ll analyze your niche, audience and competition, collaborating to position you as the expert.

Production With top-of-the-line technology and equipment solutions, we film and edit the vlogs for you. But we don’t stop there. Our creative team knows how to capture the audience’s attention from beginning to end with the right concepts.

Optimize From where we post to how we post, we’ll future-proof your vlogs with a data-driven approach to maximize the number of organic views.

Educate. Entertain. Captivate.

You have a visual message in mind? Let our award-winning creative marketing team craft a narrative that tells your story the way you want it portrayed.

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Did You Know?

Video drives a 157% increase in organic traffic from search engine result pages. And video on landing pages can increase conversions by more than 80%.

Common Questions and Answers About Professional Vlogs

Vlogs are still a fairly new marketing method for most businesses. That means there’s no better time than now to launch your brand vlog and get an edge on your competition. But we understand you probably have some questions before you embark on your next project. Take a look below and don’t hesitate to call us at (732) 706-5555 to chat through any other questions.

Depending on your goals, vlogs can be used to support any part of your brand marketing content. Here are some examples of how our clients have used their vlogs:

  • Introducing your team
  • Educational
  • Customer testimonials
  • Q&A
  • Tutorials
  • Internal communications
  • Show your personality
  • Demonstrate social and community outreach
  • Reinforce your brand mission

Vlogs can be used for any business. Some of the industries we serve include:

  • Technology
  • Legal
  • Medical
  • Real Estate
  • Biotech
  • Manufacturing
  • Non-Profits
  • Education
  • Local Businesses
  • Engineering
  • HVAC

The content of your vlog and your ultimate goal will determine where you place it. Most likely, your vlogs will be hosted on YouTube, so you can then embed them in other places to generate the most traffic. For example, vlogs can be embedded on your homepage, a dedicated landing page or within a blog. Then, it can be shared on any of your social media platforms, blasted out via email newsletters, incorporated in apps, aired at relevant in-person events – the list goes on.

The cost to design, produce and optimize your vlogs will ultimately depend on the depth of your project specifications. Call us directly at (732) 706-5555 to get a more accurate quote for your project.

Did You Know?

Visuals, especially videos, have the highest impact on people, because it’s directly linked to memory retention and emotions. In fact, our brain processes videos 60,000 times faster than text.

Why CMDS?

Whether you have an existing internal marketing team or are starting from scratch, our team is happy to join forces and start brainstorming ways to build your brand through vlogs. We’re an innovative bunch and we like to shake things up a bit, but most importantly, we’re team players who are ready to surround-sound your brand. If you’re interested in creating vlogs to capture your audience’s trust and stand out from the competition, talk to CMDS. We love a good challenge. Call us at (732) 706-5555 to learn more.

Let’s Get Started »